For women ready to pivot and build a career path of their own—

let’s turn your ideas into a tested plan for a real path forward.

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You don’t have to force yourself to fit into a career — you can build one that fits you:

The Pivot

We'll take your side hustle, idea, or possibility and start figuring out whether—and how—it could become work you can actually build a life around.

The Method

We'll combine practical strategy with a psychologically informed, action-oriented approach to help you test your ideas, learn what's working, and make smart decisions as you go.

The Outcome

You'll have a tested business foundation, a realistic plan for your transition, and the confidence to keep building without needing to have everything figured out first.

in the 6-month Pivot Plan.

 

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A GIFT FOR YOU

Find out your survival number.

Before you can leave your job, you need to know your number. This tool will show you exactly how much you need each month to cover your essentials—and how much income you can realistically count on outside of employment.

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NICE TO MEET YOU! I'M

Dr. AnaĂŻs Ortiz

I spent years trying to make traditional careers work for me, before realizing that what I really wanted wasn't to find the right career to fit into — I wanted to build a career that fit me.

Through my work as a research psychologist studying how people change, I came to understand that knowing what change you want is only the beginning. Creating it requires navigating uncertainty, making decisions without a roadmap, taking risks, and learning as you go.

That's why our work isn't about handing you a business blueprint and sending you off to execute it. I combine my psychological expertise with my experience of building outside the traditional path to help you test your ideas, learn what's working, and adjust what's not. And when you get stuck, we don't treat it as a detour from the work — we treat it as part of the work. Because learning to build through uncertainty is where you truly learn to build something of your own.

The Psychological Edge

 

 When you're building a career of your own, there is no established path to follow. You have to make decisions with incomplete information, test ideas before you know they'll work, and keep moving when doubt inevitably shows up.

The Pivot Plan brings together practical business-building structure with the psychology of navigating uncertainty, behavior change, and identity.

A Framework for Building

 The Pivot Plan gives you a structured, test-forward process to help you make strategic decisions, learn from what happens, and adjust as you go.

Not another rigid business blueprint — a way to figure out what your business needs to become.

Psychological Tools

Dr. Ortiz draws on her background in psychological research to help you understand and navigate the fear, uncertainty, overthinking, and self-doubt that can make an unconventional path difficult to pursue—and turn that understanding into more intentional action.

Self-Trust Transformation

You're not just building a new career, you're building the person who has the capacity to create it. The Pivot Plan helps you evolve into clarity, steadiness, and self-trust to become someone who knows how to move forward without needing certainty first.

Rukmini Poddar

Artist, Facilitator, & Author Draw Your Feelings

" What made the difference is that she wasn't just handing me strategies or looking at the externals. My business is deeply personal, tied to my identity and creativity, and she got that...That grounded me, and it led to a real breakthrough.

If you're considering working with Anais, especially if your business is personal and tied to your identity, I'd recommend her without hesitation. I was tired of big-name coaches who promise a lot but stay shallow. Her depth and sensitivity to inner blocks is what makes the difference."

Listen to the podcast

The Pivot Podcast explores the psychology and practical realities of creating a career of your own. Hear real stories from people who have successfully made the leap—navigating uncertainty and self-doubt, testing ideas, building something viable, and making the decisions that turned a possibility into a career.

GROWTH OPPORTUNITIES

Get notified for free workshops and container openings. 

Less is always more in my book. You won't receive emails from me unless it's truly a special opportunity.

You're safe with me. I'll never spam you or sell your contact info.

"Anaïs facilitates with such grace, presence, and thoughtfulness. I’m deeply grateful for the insights that emerged and for the genuine support I felt throughout."

- Melanie G

"Working with Anaïs gave me the tools, ideas, and consistent practice to make positive changes... I was a little nervous to spend time thinking about where I wanted to be, but Anaïs made it a very joyful and supportive experience.”

- Billy M

"She was so knowledgeable, so caring, so spirited and so professional in bringing us all together. The energy, peacefulness and camaraderie was beyond what I could have expected."

- Jane H

 Lingering Questions?

Get in touch. I'd love to hear from you!